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Starbucks Spain reinforces its commitment to healthy eating

  • Starbucks Spain is expanding its offering this summer with all-new refreshing products and options for healthy eating like new salads and smoothies and light versions of the Frappuccino ® and Teavana ®.
  • Customers may also find nutrition information for all of its products (calories, fat and sugar, among others) at its locations and via the website: www.starbucks.es.
  • Moreover, Starbucks Spain has announced its commitment to only use eggs from non-caged hens in its products by the end of 2019, as part of its commitment to social and environmental responsibility in each phase of its supply chain.
Madrid, 27th June, 2018.

 

Starbucks Spain has reinforced its commitment to transparency and healthy eating by helping customers make better decisions for a balanced diet. Thus, it has expanded its offering of beverages and fresh and natural foods and has made detailed nutrition information for all of its offering available to customers for consultation at its the brand’s stores in Spain as well as on its website www.starbucks.es.

The all-new products that can be found at Starbucks stores in Spain this summer include new fresh salads with quinoa, broccoli, edamame and eggs, among other ingredients, and three new 100% all-natural smoothies made to order with fresh fruit and no added sugar. Plus, Starbucks customers may also enjoy light versions of some of its most iconic products like its Frappuccino ® coffee with skim milk at less than 150 kcal*, and its Teavana ® teas.

This offering is being added to the wide variety of low-calorie and low-sugar 100% Arabica coffee beverages made to order by its baristas according to its customers’ preferences like its Cold Brews, which are infused for 20 hours and only have 1 kcal* and its Cappuccino Freddo, the cold version of its famous cappuccino at just 73 kcal*.

Starbucks stores in Spain also offer a wide variety of different milk options (whole, 1%, skim and lactose-free) and plant-based beverages (soya, oat and almond) as well as gluten-free alternatives, a line the brand will soon be expanding.

Responsible eating: A commitment to use eggs from 100% non-caged hens

Just as occurs with its coffee bean production and distribution, Starbucks also makes social and environmental responsibility commitments in each phase of its food supply chain. The company’s maxim and ultimate purpose is for the foods it serves at each of its stores to be produced in a sustainable way and always pursuant to the highest quality, environmental and integrity standards.

To this end, Starbucks Spain has worked intensively so its supply chain relies on mostly local suppliers who are also 100% aligned and committed to the company’s social responsibility policy. One of these commitments includes guaranteeing animal wellbeing and specifically, the implementation of a procurement policy aimed at only using eggs from 100% non-caged hens.

70% of the sweet and salty food products Starbucks Spain sells in its stores are developed and made by local suppliers.  60% of these food products include eggs or traces of eggs in the ingredients. 

In order to help improve the quality of life of hens on Spanish farms and with support from the animal equality organization Igualdad Animal de España, Starbucks Spain has joined other initiatives carried out by other large food and distribution sector companies in Spain by committing since September 2017 to exclusively developing and commercializing products made with eggs from non-caged hens.

Now, 10 months after taking this decision, 75% of the salty and sweet food product assortment that includes eggs or traces of eggs which Starbucks Spain sells at it smore than 130 stores are 100% made with eggs from non-caged hens. The brand actively continues to work on the remaining 25% with a commitment to reach 100% of its offering by the end of 2019. Starbucks Spain is further committed to eliminating trans-fat and artificial coloring and aromas from its products.

*kcal calculated for the Starbucks Tall size

 

About Starbucks:

Starbucks Coffee Company has been committed since its foundation in 1971 to work with the supply of raw materials in an ethical way and the production of the best Arabica coffee in the world. Nowadays, with stores all over the world, the company is the first coffee roaster and distributor in the world. Thanks to its commitment to excellence, Starbucks Coffee Company offers a rewarding experience that enriches the lives of people cup by cup. To share this experience, visit www.starbucks.com.

About Grupo Vips:

Grupo Vips is one of the leading multi-brand and multi-format groups in the organized restaurant sector in Spain. The company manages a total of six well-known brands it either owns or operates under franchising agreements: VIPS, VIPS Smart, Ginos, Fridays, Starbucks and wagamama. Moreover, Grupo Vips has a premium sandwich, salad and take-away product factory, BSF. The company manages a total of 400 locations serving more than 120,000 customers a day. It runs a pioneer and restaurant sector-leading loyalty program, Club VIPS, with more than 1,000,000 members throughout Spain.  The App, which is unique in the market and was released at the end of April 2015, has already been downloaded more than 1 million times. Grupo Vips is a private equity company which was founded in 1969. Seventy percent of Grupo Vips shares are held by majority shareholders and founders, led by the Arango family, and 30% are held by the ProA Capital fund. Grupo Vips employs more than 9,300 people and ended fiscal year 2017 with 415 million euros in turnover. For the second consecutive year, Grupo Vips was listed in the ranking of the companies with the best reputation in Spain, as per RepTrak® Spain 2018, as the only restaurant business to be included on the list. www.grupovips.com.